For Your Impact Online offers a wide variety of web design services for Long Island and New York-based businesses. We work with a variety of clients across many industries, including corporate, general services, government and politics, hospitality, legal, non-profits, retail & e-commerce.
Our team members at For Your Impact Online are some of the most creative, enthusiastic, and dedicated people you will ever meet. Our strategy delivers results for our clients that help them grow and exceed their goals.
When you partner with our team, we will take the time to get to know you and your business. Here’s our process.
If you partner with our team,
we will take the time to:
01
Learn About Your Business
Our team wants to learn as much as possible in order to develop a website that works for your business. We will:
- Determine your target audience
- Determine your specific needs, goals, objectives, challenges and aspirations
- Clearly identify your competitive advantage and unique selling proposition
02
Research Your Business
In order to build your website to establish your company as the industry leader, we need to know about your business and its competition. We will:
- Initiate extensive market research
- Conduct competitive analysis and gather competitive intelligence
- Review effective designs and examine industry-leading websites
- Evaluate highly impactful content strategies and develop search engine optimization strategies to help propel you ahead of the competition
03
Develop Your Brand and Design Your Logo
Whether you have a well-established business with brand recognition or a new business/start-up, our team will develop a powerful branding strategy for your company.
Investing in a new site is the ideal time to update your brand. Whether you want a refresh, redesign or completely redevelop your brand, For Your Impact Online will work with you and your team to come up with eye-catching new logos and modern and enhanced designs that better reflect the value, impact and importance of your products or services.
We will take into account your specific objectives throughout the whole development process. The end result is a user-friendly, captivating and extensively tested site that generates high-quality leads while properly representing your business.
04
Create Your Website Design and Site Navigation
We create customized, modern, innovative and affordable web development solutions for our clients. Our experts will work with your Account Executive to develop a website design that includes site navigation, layout and other functional features.
Whether you are seeking a simple, professional, clean-looking online presence or your brand requires a more complex and sophisticated website, For Your Impact Online has the skills to custom build your website. If your brand requires a complex site, we develop a content management system which allows you to edit and manipulate your site’s content. Once your site is complete, we will set up a training session to show you how to edit your site.
05
Program a User-Friendly Site
Our programming staff is well-versed in all the latest programming techniques, standards and platforms. In short, our team will bring your website to life utilizing HTML, PHP and CMS systems, including WordPress, Drupal, Wix, Shopify, and effective plugins like WooCommerce. With your input, we will select the programming platform most suited for your site with the goal of reducing programming time and minimizing costs.
06
Build a Content Strategy
Our content development team will develop compelling and impactful content strategies that will help you get your message across, successfully engage your audience and build your brand.
We believe that our clients should be able to easily change, modify or manipulate content on their website. This way, your team will be in control and regularly share their thoughts, insights and ideas with your audiences. With the inclusion of a content management system, your staff can also manage your page content, including blogs, photos and videos without knowing how to use HTML.
07
Optimize Your Website for Search Engines
As your site nears completion, our staff of seasoned search engine optimization (SEO) professionals will work to ensure that your site has all the crucial On-Page and Off-Page SEO techniques to maximize your ranking and drive traffic to your site.
For more information about our SEO techniques and services, see our search engine optimization page.
08
E-commerce
In a world where people want what they want when they want it, your e-commerce website allows your buyer to purchase your products and services outside of your operating hours. For Your Impact Online creates a customer-friendly experience while keeping your customers’ information secure. A secure website helps prevent cart abandonment, loss of revenue, and a damaged reputation.
We develop effective websites for online retailers, as well as retail outlets with brick-and-mortar sites, and help them exponentially increase their profit margins. When For Your Impact Online designs and develops your website, you can expect:
- A simplified buying process
- Shoppers’ security concerns alleviated
- A protected e-commerce site using SSL certificates to accept credit card payment information without any security risks. SSL certificates are integrated with the credit card processing system, CC gateway, EC gateway, PayPal and Authorize.net
- Integration with major shipping companies including, FEDEX, UPS and USPS